Google Pixel Tag Is Official: Price, Release Date and What It Does
Google’s first finder tag launches November 11 for $29, bringing Find Hub tracking, a replaceable battery and IP67 protection to Android users.
Google has announced its first finder tag, the Pixel Tag, a small tracker designed for keys, wallets, luggage and other everyday belongings. It is due to arrive on November 11 for $29, or $99 for a four-pack.
The tag works with Google’s Find Hub network. When a tagged item is nearby, users can ring it from a compatible Android phone or see its location in Find Hub. Google says compatible phones with Ultra-Wideband support can also use Bluetooth Channel Sounding for visual distance and directional cues during nearby searches.
What the Pixel Tag adds
Pixel Tag is made from stainless steel and is rated IP67 for water and dust resistance. Google says its replaceable battery is designed to last up to a year. It can be shared with up to 10 people, which could be useful for shared keys or luggage.
Setup uses Fast Pair with Android 9 or later. Once paired, the tag can be named and managed in Find Hub. Google also says the Find Hub network uses end-to-end encrypted location information when helping to locate an item outside Bluetooth range.
Lost-item safeguards
As with other tracker ecosystems, the product includes unwanted-tracking protections. Android phones can alert people when an unknown tag appears to be travelling with them, and the alert includes options to ring the tag and view next steps.
Pixel Tag can also be located or rung from a Pixel Watch through Find Hub. Google says Pixel Buds users can ask Gemini to ring a tag. Availability and compatibility can vary by device and region, so buyers should check Google’s product information before ordering.
Why it matters
Pixel Tag gives Android users a first-party Google tracker tied directly to Find Hub. The key details for prospective buyers are simple: it launches November 11, costs $29 individually, and is intended to track everyday items rather than people.
Source: Google, “Keep tabs on your valuables with Google Pixel Tag”.
Source: Mashable
